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The Rise of Alternative Finance

Why IFISAs Have Gained Popularity

5th February 2024

In recent years, the financial landscape has undergone a significant transformation, with alternative finance becoming a popular choice for investors seeking diversification, transparency, and meaningful returns. Among these innovations, the Innovative Finance ISA (IFISA) has emerged as a standout option, attracting a growing number of savvy investors.

The Evolution of Alternative Finance
The concept of alternative finance has flourished as traditional banks and financial institutions faced challenges in meeting the diverse needs of investors and businesses. Platforms enabling peer-to-peer lending, crowdfunding, and direct investments have stepped in to fill this gap, creating opportunities for individuals to invest in ways that align with their goals and values.

At the heart of this shift lies the desire for greater control, transparency, and impact. Investors are no longer content with opaque financial products or modest returns from traditional ISAs. Instead, they are turning to alternative finance for tax-efficient opportunities that offer competitive returns and the chance to support dynamic, innovative businesses.

What Makes IFISAs Unique?
The IFISA is a tax-efficient wrapper that allows individuals to invest in peer-to-peer loans or debt-based securities while enjoying tax-free returns. Introduced in 2016 as a new type of Individual Savings Account, IFISAs bridge the gap between traditional ISAs and alternative finance, offering the best of both worlds.

Here’s why IFISAs are gaining traction:

  • Tax-Free Returns: Like other ISAs, IFISAs enable investors to earn returns free from income tax or capital gains tax. This makes them an attractive option for those looking to maximise their investment potential.
  • Higher Returns: Many IFISA providers offer annual returns significantly higher than those of Cash ISAs or Stocks & Shares ISAs, often ranging between 5% and 8% APR. This higher earning potential is a key draw for investors seeking to grow their wealth.
  • Direct Investment Opportunities: IFISAs allow investors to lend directly to businesses, cutting out intermediaries and giving them greater control over where their money goes. This transparency builds trust and offers a deeper connection to the investment process.
  • Impact Investing: For those passionate about making a difference, IFISAs offer the opportunity to support innovative start-ups, sustainable enterprises, and local businesses, all while earning tax-free returns.

Why Investors Are Switching to IFISAs
Traditional savings accounts and Cash ISAs have long been favoured for their security, but with interest rates remaining historically low, their returns often fail to keep pace with inflation. Stocks & Shares ISAs, while offering higher returns, can be complex and volatile, leaving some investors wary.

IFISAs provide a middle ground, combining the stability of peer-to-peer lending with the potential for higher returns. As awareness of these products grows, more investors are transferring their existing ISAs to IFISAs to take advantage of the benefits.

Seamless ISA Transfers
One of the key factors driving the popularity of IFISAs is the ease of transferring existing ISAs. Whether you’re holding a Cash ISA, Stocks & Shares ISA, or even another IFISA, transferring to a new provider is a simple and hassle-free process. Many platforms offer full support, ensuring a smooth transition while preserving your tax-free allowance.

Crowd2Fund: A Leader in IFISAs
Crowd2Fund has positioned itself as a leading provider in the IFISA market, offering a unique platform for direct investment in UK businesses. With competitive returns and a rigorous due diligence process, Crowd2Fund ensures that investors can confidently grow their wealth while supporting high-quality opportunities.

Our IFISA also stands out for its emphasis on impact. By lending directly to innovative UK businesses, you’re not only earning tax-free returns but also contributing to job creation, economic growth, and the success of dynamic enterprises.

The Future of IFISAs
As more investors recognise the potential of IFISAs, their popularity is expected to continue rising. The combination of tax-free earnings, meaningful returns, and the chance to make a positive impact makes them a compelling choice in today’s investment landscape.

If you’re ready to explore the benefits of an IFISA, there’s no better time to act. Visit our IFISA webpage today to find out more and start growing your wealth while supporting the future of British businesses.

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Past performance and forecasts are not reliable indicators of future results. Your capital invested is not covered for compensation in the event of a loss by the FSCS. Tax treatment will depend on the individual circumstances and may be subject to change. Please see our Risk section before making an investment decision.

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